Monday, April 17th   11:00 - 16:00 GOLF TOURNAMENT 18:30 - 21:30 WELCOME COCKTAIL     Tuesday, April 18th   07:30 – 08:30 BREAKFAST & REGISTRATION 08:30 – 09:00 WELCOME SPEECH 09:00 – 10:30 KEYNOTE SESSION: BRANDING CHALLENGE   Deepak Advani, SVP & Chief Marketing Officer, Lenovo Gary Conway, VP Corporate Brand Marketing, Sprint Nextel 10:30 – 11:00 COFFEE BREAK 11:00 – 11:30  KEYNOTE SESSION: FIRESIDE CHAT   James Murphy, Chief Marketing & Communications Officer, Accenture 11:30 – 12:30 KEYNOTE ROUNDTABLE: The Evolving Role of the CMO   Joseph Gillespie, Executive Vice President of CNET Marge Breya, Chief Marketing Officer, BEA Systems, Inc. Carol Kurimsky, Senior Vice President of Marketing, Ingram Micro Arun Sinha, Chief Marketing Officer, Pitney Bowes 12:30 – 14:00 LUNCH 14:00 – 15:00  KEYNOTE SESSION 15:00 – 16:00 ROUNDTABLE PANELS 16:00 – 16:30 COFFEE BREAK 16:30 – 17:30 KEYNOTE SESSION   Larry Weber, Chairman & CEO, W2 Group Jeffrey Belk, Senior Vice President, Marketing, QUALCOMM 17:30 – 18:30   KEYNOTE ROUNDTABLE: Challengers and Incumbents in the Communications Sector   Jeffrey Belk, Senior Vice President, Marketing, QUALCOMM Steven Huey, Chief Marketing Officer, Polycom Gary Conway, VP Corporate Brand Marketing, Sprint Nextel Mark Breier, Chief Marketing Officer, Plantronics 19:15 – 22:00 DINNER & COCKTAIL     Wednesday, April 19th   07:30 – 08:30 BREAKFAST & REGISTRATION 08:30 – 09:00 OPENING REMARKS 09:00 – 10:30 KEYNOTE SESSION: Fireside Chats   Phill Robinson, Chief Marketing Officer, Salesforce.com Marty Beard, SVP Corporate Development & Marketing, Sybase 10:30 – 11:00 COFFEE BREAK 11:00 – 12:00 KEYNOTE ROUNDTABLE: Off-Shore Winds: The Global Marketing Challenge   Paul Albright, Chief Marketing Officer, Network Appliance Ken Fitzpatrick, Chief Marketing Officer, Check Point Software Deepak Advani, SVP & Chief Marketing Officer, Lenovo Brian Gentile, Chief Marketing Officer, Informatica 12:00 – 13:30  LUNCH 13:30 – 14:30 KEYNOTE SESSION   Industry Experts 14:30 – 15:30 ROUNDTABLE PANELS